Lawn Troopers
organic keywords, top-three rankings for core terms and more requests for quotes, without depending on paid ads.
Lawn and landscaping. Solved: search and conversion.
Lawn Troopers is a full-service residential lawn maintenance company offering grass cutting, lawn treatments and gardening across the GTA.
Problem
Lawn Troopers already had an established business, predictable growth and a strong brand. They wanted their website and marketing to do more than keep pace.
Solution
As a long-time client, we knew the brand. After a business conversation about growth targets, we agreed the website needed an overhaul and the marketing needed to reach beyond pay-per-click. We launched a new website with engaging video, an intelligent chatbot and a stronger focus on local SEO and content.
Results
Strong calls to action are driving more requests for quotes. Rankings for high-value keywords improved, and the chatbot now generates significantly more inquiries than in previous years.
The results, by pillar.
Visibility
organic visits a month
Authority
referring domains, and 34 pages cited by AI platforms
Engagement
rankings for core service terms
Channel strength
of search traffic is non-branded, with no paid dependency
Performance snapshot as reported on hyperweb.ca.
“This is a very talented tech company that offers exceptional service. They handle all my web and online marketing, and I’m very happy with their work. I have been with them for many years now and have nothing but great things to say.”
This was a search and conversion problem. See how we get businesses found.
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